A permit will not be granted to a person, firm, or corporation who or which has been convicted of the criminal provisions of this Act without the applicant showing cause by judicial proceedings that a permit should be granted. A Permitee or an applicant having been so convicted may not circumvent the provision of this rule by a change of name or other deceptive means. Intentional deception of any kind on the application, promotional material, or advertisements calculated to mislead the public is sufficient cause for denial, suspension or revocation, by Permintee shall have the right to appear, as provided by law, and show cause, if thereby, why such suspension or revocation should not be invoked, after having been given not less than fifteen days notice of the date of such hearing.
1 Miss. Code. R. 7-1.13