Ex Parte Holal et alDownload PDFPatent Trial and Appeal BoardJul 13, 201713059013 (P.T.A.B. Jul. 13, 2017) Copy Citation United States Patent and Trademark Office UNITED STATES DEPARTMENT OF COMMERCE United States Patent and Trademark Office Address: COMMISSIONER FOR PATENTS P.O.Box 1450 Alexandria, Virginia 22313-1450 www.uspto.gov APPLICATION NO. FILING DATE FIRST NAMED INVENTOR ATTORNEY DOCKET NO. CONFIRMATION NO. 13/059,013 04/29/2011 Sujai Karnam Holal 1109-002US 5732 29973 7590 07/17/2017 CRGO LAW ATTN: STEVEN M. GREENBERG, ESQ. 7900 Glades Road SUITE 520 BOCA RATON, EL 33434 EXAMINER HOAR, COLLEEN A ART UNIT PAPER NUMBER 3621 NOTIFICATION DATE DELIVERY MODE 07/17/2017 ELECTRONIC Please find below and/or attached an Office communication concerning this application or proceeding. The time period for reply, if any, is set in the attached communication. Notice of the Office communication was sent electronically on above-indicated "Notification Date" to the following e-mail address(es): docketing@crgolaw.com PTOL-90A (Rev. 04/07) UNITED STATES PATENT AND TRADEMARK OFFICE BEFORE THE PATENT TRIAL AND APPEAL BOARD Ex parte SUJAI KARNAM HOLAL, DODDAMANE GURURAJA, AMIT NARASIMHA KAMATH, and MAHESH KUMAR SAHU Appeal 2015-0064931 Application 13/059,0132 Technology Center 3600 Before PHILIP J. HOFFMANN, MATTHEW S. MEYERS, and ROBERT J. SILVERMAN, Administrative Patent Judges. MEYERS, Administrative Patent Judge. DECISION ON APPEAL STATEMENT OF THE CASE Appellants appeal under 35 U.S.C. § 134(a) from the Examiner’s final rejection of claims 1—4 and 6—10. We have jurisdiction under 35 U.S.C. § 6(b). We AFFIRM. 1. Our decision references Appellants’ Appeal Brief (“Appeal Br.,” filed October 20, 2014) and Reply Brief (“Reply Br.,” filed June 22, 2015), the Examiner’s Answer (“Ans.,” mailed April 20, 2015), and the Final Office Action (“Final Act.,” mailed April 16, 2014). 2. Appellants identify Talisma Corporation Private Ltd. as the real party in interest (Appeal Br. 2). Appeal 2015-006493 Application 13/059,013 CLAIMED INVENTION Appellants’ claims “relate[] to a method to drive a Campaign Workflow based on an SMS message response in a Customer Relationship Management ( CRM) application,” and more particularly, “to a method and system to generate and transmit appropriate [ajctions for different customers, based on their response to a marketing Campaign, in a CRM application” (Spec. 11). Claims 1,8, and 9 are the independent claims on appeal. Claim 1, reproduced below, with minor formatting changes and added bracketed notations, is illustrative of the subject matter on appeal: 1. 1. A customer relationship management (CRM) method to generate and transmit appropriate replies for different customers, based upon the response to a marketing campaign by each customer, the method comprising: [a] receiving in memory of a computer a communication event from a customer, the communication event encapsulating an internal identifier; [b] searching for and locating within the event in the memory both an interaction identifier and a marketing campaign code within the internal identifier; [c] threading said communication event in the memory to a corresponding preexisting interaction thread sharing a same interaction identifier as the located interaction identifier, but if no interaction thread already exists for the located interaction identifier, starting a new interaction thread with a same interaction identifier as the located interaction identifier; [d] linking in the memory the interaction thread to a campaign step associated with the located campaign step code; and, [e] performing by the computer an action for the customer based upon the campaign step. 2 Appeal 2015-006493 Application 13/059,013 REJECTIONS Claims 1—4 and 6—10 are rejected under 35 U.S.C. § 101 as directed to non-statutory subject matter.3 Claims 1—4 and 6—94 are rejected under 35 U.S.C. § 103(a) as unpatentable over Checkoway (US 2002/0035607 Al, pub. Mar. 21, 2002) and Duffek (US 2006/0155715 Al, pub. July 13, 2006). Claim 10 is rejected under 35 U.S.C. § 103(a) as unpatentable over Checkoway, Duffek, and D’Ambrosio (US 2007/0127693 Al, pub. June 7, 2007). ANALYSIS Non-statutory subject matter Appellants argue claims 1—4 and 6—10 as a group (see Reply Br. 2—4). We select claim 1 as representative. Claims 2—4 and 6—10 stand or fall with claim 1. See 37 C.F.R. § 41.37(c)(l)(iv). In rejecting claims 1—4 and 6—10, the Examiner finds the claims are directed to a method of receiving data, matching received data with historical data in a datastore, if there are no matches, begin a new communication point, and associate data with criteria loaded into computer and performing said step loaded into computer. In other words, the claimed method simply describes the concept of gathering and matching data and associating said data with previously defined instructions about sending or displaying more data. (Ans. 2-3). 3 The Examiner designates this rejection as a new ground of rejection in the Answer (see Ans. 2—3). 4 The Examiner indicates improperly that claims 1—9 are currently rejected under this heading (see Final Act. 6). We note, however, that claim 5 is currently cancelled. 3 Appeal 2015-006493 Application 13/059,013 Appellants do not appear to dispute the Examiner’s finding that independent claim 1 is directed to an abstract idea (see Reply Br. 2-4). Instead, Appellants argue their invention presents functional and palpable applications in the field of computer technology in which a computer performs steps in memory by a processor to achieve results outside of the ordinary function of a computer under comparable circumstances. To wit, as stated at paragraph [0021] of the originally filed specification, a mobile switching center directs the transmission of SMS messages between a mobile device and a text messaging device. Further, the mobile switching center in paragraph [0021 ] is implemented in one or more specialized or general purpose computers. Accordingly, Applicants’ claims are drawn to a specific way of “doing something with a computer”. {Id. at 3). Under 35 U.S.C. § 101, an invention is patent-eligible if it claims a “new and useful process, machine, manufacture, or composition of matter.” 35 U.S.C. § 101. The Supreme Court, however, has long interpreted § 101 to include an implicit exception: “[l]aws of nature, natural phenomena, and abstract ideas” are not patentable. See, e.g., Alice Corp. Pty. Ltd. v. CLS Banklnt’l, 134 S. Ct. 2347, 2354 (2014). In determining whether independent claim 1 falls within the excluded category of abstract ideas, we are guided in our analysis by the Supreme Court’s two-step framework, described in Mayo and Alice. Id. at 2355 (citing Mayo Collaborative Servs. v. Prometheus Labs., Inc., 132 S. Ct. 1289, 1296—97 (2012)). In accordance with that framework, we first must determine whether the claim is “directed to” a patent-ineligible abstract idea. If so, we then consider the elements of the claim — both individually and as an ordered combination — to assess whether the additional elements 4 Appeal 2015-006493 Application 13/059,013 transform the nature of the claim into a patent-eligible application of the abstract idea. Id. This is a search for an ‘“inventive concept’” — an element or combination of elements sufficient to ensure that the claim amounts to “significantly more” than the abstract idea itself. Id. Here, we agree with the Examiner that the claims are directed broadly to “the concept of gathering and matching data and associating said data with previously defined instructions about sending or displaying more data” (Ans. 2—3), and the concept is similar to the concept that the Federal Circuit determined was patent ineligible in Electric Power Grp., LLC v. Alstom S.A., Grid, Inc., 830 F.3d 1350 (Fed. Cir. 2016). In Electric Power, the method claims at issue were directed to performing real-time performance monitoring of an electric power grid by collecting data from multiple data sources, analyzing the data, and displaying the results. Electric Power Grp., LLC, 830 F.3d at 1351—52. The Federal Circuit held that the claims were directed to an abstract idea, explaining that “[t]he advance they purport to make is a process of gathering and analyzing information of a specified content, then displaying the results, and not any particular assertedly inventive technology for performing those functions.” Electric Power Grp., 830 F.3d at 1354. More recently, the concept of “using an electronic device to obtain clinical trial data that would otherwise be collected by pen-and-paper diary, and analyzing the data to decide whether to prompt action” was found to be an abstract idea. eResearchTechnology, Inc. v. CRF, Inc., 186 F. Supp. 3d 463, 473 (W.D. Pa. 2016), affd., No. 2016-2281, 2017 WF 1033672 (mem) (Fed. Cir. Mar. 17, 2017) (citing OIP Techs., Inc. v. Amazon.com, Inc., 788 F.3d 1359, 1361—62 (Fed. Cir. 2015) (finding a method comprising (1) 5 Appeal 2015-006493 Application 13/059,013 testing prices, (2) gathering statistics about how customers reacted to the prices, (3) using that data to estimate outcomes, and (4) acting on estimated outcomes (i.e., automatically selecting and offering new prices based on estimated outcome) to be directed to the abstract idea of price optimization); see also Intellectual Ventures ILLC v. Erie Indent. Co., 2015 U.S. Dist. LEXIS 129153, at *94 (finding a method of “gathering, storing, and acting on data based on predetermined rules” to be directed to an abstract idea). Accordingly, we find that independent claim 1 involves nothing more than receiving data, extracting data, and analyzing data to decide upon an action — activities squarely within the realm of abstract ideas. See, e.g., Elec. Power Grp., LLC, 830 F.3d 1353—54 (when “the focus of the asserted claims” is “on collecting information, analyzing it, and displaying certain results of the collection and analysis,” the claims are directed to an abstract idea). Step two is “a search for an ‘inventive concept’—i.e., an element or combination of elements that is ‘sufficient to ensure that the patent in practice amounts to significantly more than a patent upon the [ineligible concept] itself.’” Alice, 134 S. Ct. at 2355 (alteration in original) (citing Mayo Collaborative Servs. v. Prometheus Labs., Inc., 132 S. Ct. 1289, 1294 (2012)). And, similar to the situation in Electric Power, we find nothing sufficient to remove the claims from the class of subject matter ineligible for patenting. As the court explained in Electric Power, “merely selecting information, by content or source, for collection, analysis, and display does nothing significant to differentiate a process from ordinary mental processes, whose implicit exclusion from § 101 undergirds the information-based 6 Appeal 2015-006493 Application 13/059,013 category of abstract ideas.” Elec. Power Grp., 830 F.3d at 1355. Furthermore, “receiving” data, as recited by limitation [a], extracting data, i.e., “searching for and locating within the event. . .an interaction identifier and a marketing code,” as recited by limitation [b], analyzing data, i.e., “threading,” as recited by limitation [c], “linking ... to a [located] campaign step,” as recited by limitation [d], and “performing ... an action . . . based on the campaign step,” as recited by limitation [e], do not add inventiveness because the steps merely require the application of conventional, well- known analytical steps. See Ultramercial, Inc. v. Hulu, LLC, 772 F.3d 709, 716 (Fed. Cir. 2014) (“[T]he claimed sequence of steps comprises only ‘conventional steps, specified at a high level of generality,’ which is insufficient to supply an ‘inventive concept.’”) (citing Alice, 134 S. Ct. at 2357) (internal citations omitted). And, there is no indication in the record that any specialized computer hardware or other “inventive” computer components are required. In fact, the Specification explicitly discloses that “[i]t will be appreciated that Mobile Switching Center 104 and Short message Service Center 105 may be implemented with one or more specialized or general-purpose computer systems” (see, e.g., Spec. 120). Appellants also argue that the claims are directed to patent-eligible subject matter because “the structure of Appellants’ claims require complex programming to enable the driving of a campaign workflow based upon SMS response in a CRM application,” and “because Appellants’ claims include limitations that attach the underlying idea of the claim to a specific application of the underlying idea, Applicants’ claims are directed to statutory subject matter” (Reply Br. 4 (emphasis omitted); see also Appeal Br. 12—13). However, Appellants fail to provide any evidence that the 7 Appeal 2015-006493 Application 13/059,013 related programming would entail anything atypical from conventional programming (cf. Spec, 23—28), and we agree with the Examiner that the claims “amount[] to no more than following instructions as per advertising campaign criteria on a computer and sending] it over a network” (Ans. 3) and “[tjhese generic computing elements alone do not amount to significantly more than the judicial exception” (id.). Therefore, as the Federal Circuit stated: “after Alice, there can remain no doubt: recitation of generic computer limitations does not make an otherwise ineligible claim patent-eligible.” DDR Holdings, LLCv. Hotels.com, L.P., 773 F.3d 1245, 1256 (Fed. Cir. 2014) (citing Alice, 134 S. Ct. at 2358). The bare fact that a computer exists in the physical rather than purely conceptual realm “is beside the point.” Id. Unlike DDR, the instant claims are not “necessarily rooted in computer technology in order to overcome a problem specifically arising in the realm of computer networks,” nor is there any evidence that the programming reflected in the invention is anything but routine. DDR, 773 F.3d at 1257. In view of the foregoing, we sustain the Examiner’s rejection under 35 U.S.C. § 101 of independent claim 1, and claims 2-4 and 6—10 that fall with independent claim 1. Obviousness We are persuaded by Appellants’ argument that the Examiner erred in rejecting independent claim 1 under 35 U.S.C. § 103(a) because the combination of Checkoway and Duffek fails to disclose or suggest “searching for and locating within the event in the memory both an interaction identifier and a marketing campaign code within the internal 8 Appeal 2015-006493 Application 13/059,013 identifier,” as recited by limitation [b] of independent claim 1 (see Appeal Br. 13—17; see also Reply Br. 4—6). The Examiner maintains the rejection is proper, and cites paragraphs 27—29, 38, 145, and claim 15 of Checkoway, as well as paragraphs 20, 26, 29, 31, and Figure 2, block 260, as disclosing the argued limitation (see Final Act. 7—10; see also Ans. 3—7). Checkoway is directed to a system “for accessing data and functions that permit an ordinary e-mail client to be used as the interface” (Checkoway 13). Checkoway discloses [an] email access gateway system includes an authorization system that receives an e-mail message and determines whether a reply to the e-mail message is authorized. A reply system coupled to the authorization system receives the e-mail message and generates a response message if the e-mail message is authorized. (Id. 19). Checkoway also discloses that “[a]n ad server 224 adds commercial paid advertisements to the outgoing answers and responses” in one embodiment (id. 126) using “topic servers 226 [that] are each specialized to research particular topics from a variety of data sources 228” (id.). More particularly, Checkoway discloses that its “topic server 226 derives information varies from topic to topic, and is typically a six-step process” (id. 127; see also id. 1128-29). Duffek is directed to a system for “associating] incoming emails to a customer relationship management (CRM) object” (Duffek 12). Duffek discloses that its system creat[es] a user configurable tracking token that relates an email to a CRM object, attaching the tracking token to an outgoing email, sending the outgoing email to recipients, receiving an 9 Appeal 2015-006493 Application 13/059,013 incoming email, determining whether the incoming email has a tracking token and if the incoming email has a tracking token, associating the incoming email with the matching CRM object. (Id.). Duffek further discloses that its “tracking token” includes an indication of whether the outgoing email was created one of offline and online, an indication of a user ID of a sender of the outgoing email and an indication of the number of outgoing emails sent. The tracking token may be an indication in an email subject line. The method may also include monitoring whether a user has sent a maximum number of emails and allowing the maximum number of emails to be reset. The tracking token may further include an indication of a CRM company deployment. (Id.; see also id. ]Hf 26—30). In response to Appellants’ arguments (see Appeal Br. 13—17; see also Reply Br. 4—6), the Examiner merely reproduces a copy of the rejection from the Final Office Action without further explanation (see Ans. 3—7; cf Final Act. 7—10), and we find nothing in the cited portions of Checkoway and Duffek that discloses or suggests “searching for and locating within the event in the memory both an interaction identifier and a marketing campaign code within the internal identifier,” as recited by limitation [b] of independent claim 1. Instead, we agree with Appellants that the Examiner has failed to map the claimed extraction from the email of both an interaction identifier and a campaign code and the subsequent threading of the email in a thread sharing the same identifier as that located in the email, and the performance of an action based upon a campaign step corresponding to the located campaign code. (Appeal Br. 17). In view of the foregoing, we do not sustain the Examiner’s rejection of independent claim 1 under 35 U.S.C. § 103(a). For the same reasons, we 10 Appeal 2015-006493 Application 13/059,013 also do not sustain the Examiner’s rejection of dependent claims 2-4, 6, and 7. Independent claims 8 and 9 Independent claims 8 and 9 include limitations substantially similar to independent claim 1 ’s limitation discussed above. Therefore, we do not sustain the Examiner’s rejection under 35 U.S.C. § 103(a) of independent claims 8 and 9 for the same reasons set forth above with respect to independent claim 1. Dependent claim 10 Claim 10 depends from independent claim 9. The Examiner’s rejection of claim 10 under 35 U.S.C. § 103(a) based on D’Ambrosio, in combination with Checkoway and Duffek, does not cure the deficiency in the Examiner’s rejection of independent claim 1. Therefore, we do not sustain the Examiner’s rejection of claim 10 under 35 U.S.C. § 103(a) for the same reasons set forth above with respect to the independent claims. DECISION The Examiner’s rejection of claims 1—4 and 6—10 under 35 U.S.C. § 101 is affirmed. The Examiner’s rejections of claims 1—4 and 6—10 under 35 U.S.C. § 103(a) are reversed. 11 Appeal 2015-006493 Application 13/059,013 No time period for taking any subsequent action in connection with this appeal may be extended under 37 C.F.R. § 1.136(a)(l)(iv). AFFIRMED 12 Copy with citationCopy as parenthetical citation