Section 598.220 - "Assertion of price" defined"Assertion of price" means any declaration, statement, word, symbol or other representation which:
1. Is made by or on behalf of a person who offers for sale any product in the marketplace;2. Is intended to influence a choice by a buyer or consumer; and3. Makes reference to a comparison of prices between the seller and a competitor based on a survey of the prices of the products of the seller and the prices of the products of a particular competitor specified in the advertisement and states or infers:(a) That a category of products or a combination of products offered by the seller is less expensive overall than the products of the competitor; and(b) That the results obtained from the survey of prices of products included in the sample used in the survey is representative of products not included in the survey.Nev. Admin. Code § 598.220
Added to NAC by Dep't of Commerce, eff. 10-29-93