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Lopez v. W. Elm, Inc.

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK
Nov 6, 2020
19 Civ. 10079 (ER) (S.D.N.Y. Nov. 6, 2020)

Opinion

19 Civ. 10079 (ER)

11-06-2020

VICTOR LOPEZ, on behalf of himself and all other persons similarly situated, Plaintiff, v. WEST ELM, INC., Defendant.


OPINION AND ORDER :

Victor Lopez, on behalf of himself and all other persons similarly situated, brought this action against West Elm, Inc. on October 30, 2019 for a violation of his rights under the Americans with Disabilities Act ("ADA"), the New York State Human Rights Law, and the New York City Human Rights Law. On February 11, 2020, Lopez filed an Amended Complaint. On May 4, 2020, West Elm filed a Motion to Dismiss. Now pending before the Court is West Elm's motion to dismiss the Amended Complaint. For the reasons discussed below, West Elm's motion to dismiss is GRANTED.

I. BACKGROUND

The facts alleged in the Amended Complaint are taken as true for the purpose of this motion.

Lopez is a legally blind person who uses Braille to read written materials. Amend. Compl., Doc. 14 ¶ 2. Lopez brings this action against West Elm for its failure to sell store gift-cards with auxiliary aids and services, such as Braille. Id. ¶ 4. On October 24, 2019, Lopez alleges that he called West Elm's customer service office to purchase a gift card that contained Braille. Id. ¶ 16. The customer service representative informed him that West Elm did not sell gift cards with Braille and did not offer Lopez any alternative auxiliary aids for the purchase of the gift cards. Id. ¶¶ 16-17. As a result, Lopez alleges that he could not purchase gift cards from West Elm. Id. ¶ 18.

In the Amended Complaint, Lopez alleges that he cannot access the information on the available gift cards. Id. ¶ 5. Specifically, Lopez cannot complete a transaction with a gift card online or by phone because he cannot access the card number or the terms of the card without an auxiliary aid. Id. ¶¶ 6-7. Lopez also alleges that he cannot know information about the gift cards, such as the balance or the cards' terms and conditions. Id. ¶ 20. Lopez alleges that if the gift cards were made available in Braille he could distinguish them, understand their terms, know the unique card number, and determine the remaining balance. Id. ¶ 46. Lopez further alleges that West Elm does not have plans to sell gift cards with Braille and that implementation of auxiliary aids on the gift cards would be neither difficult nor expensive. Id. ¶¶ 8, 15.

II. DISCUSSION

Lopez seeks a permanent injunction to cause West Elm to change its corporate policies, practices, and procedures, and sell gift cards with auxiliary aids for the blind and visually impaired. Id. ¶ 10. This issue is not unique to this Court, or to Lopez. Within the past year, numerous cases in the Southern and Eastern Districts of New York have raised the identical question: whether the ADA requires retail and service establishments to sell accessible gift cards. In each of those cases which have been resolved, the Court has answered no. See, e.g., Lopez v. Stop & Shop Supermarket Co. LLC, No. 19 Civ. 9913 (JMF), 2020 WL 4194897, at *1 (S.D.N.Y. July 21, 2020); Calcano v. The Finish Line, Inc., 19 Civ. 10064 (ER), 2020 WL 6135760, at *1 (S.D.N.Y. Oct. 19, 2020); Dominguez v. Banana Republic, No. 19 Civ. 10171 (GHW), 2020 WL 1950496, at *1 (S.D.N.Y. Apr. 23, 2020); Thorne v. Bos. Mkt. Corp., No. 19 Civ. 9932 (RA), 2020 WL 3504178, at *1 (S.D.N.Y. June 29, 2020); Dominguez v. Taco Bell Corp., No. 19 Civ. 10172 (LGS), 2020 WL 3263258, at *1 (S.D.N.Y. June 17, 2020); Murphy v. Kohl's Dep't Stores, Inc. No. 19 Civ. 09921 (GHW), 2020 WL 1974261, at *1 (S.D.N.Y. Apr. 24, 2020). West Elm argues that this action should likewise be dismissed because Lopez lacks standing and fails to state a cognizable claim for relief under the ADA. Because this complaint suffers from the same pitfalls considered in the nearly identical line of cases cited above and because the Court finds the reasoning of those decisions persuasive, the motion to dismiss is granted. Banana Republic, 2020 WL 1950496, at *1.

Lopez has filed eighteen other identical actions against various retailers in this District, all of which are discontinued, dismissed, settled, or terminated. Notice of Voluntary Dismissal, Lopez v. Hilton Worldwide, Inc., No. 19 Civ. 2625 (JPO) (S.D.N.Y. July 1, 2019), ECF No. 21; Order of Discontinuance, Lopez v. Concord Hospitality Enter. Co., LLC, No. 19 Civ. 2626 (KPF) (S.D.N.Y. Aug. 10, 2019), ECF No. 24; Notice of Settlement, Lopez v. Choice Hotels Int'l, Inc., No. 19 Civ. 2653 (AT) (SN) (S.D.N.Y. May 30, 2019), ECF No. 18; Notice of Voluntary Dismissal, Lopez v. Intercontinental Hotels Grp. Res., LLC, No. 19 Civ. 2644 (JLC) (S.D.N.Y. Nov. 11, 2019), ECF No. 25; Notice of Settlement, Lopez v. Triumph Hospitality, LLC, No. 19 Civ. 2670 (PGG) (HBP) (S.D.N.Y. June 5, 2019), ECF No. 13; Notice of Settlement, Lopez v. JRK Prop. Holdings, Inc., No. 19 Civ. 2713 (AT) (S.D.N.Y. May 23, 2019), ECF No. 25; Stipulation and Order of Voluntary of Dismissal, Lopez v. 180 Tenth Hotel, LLC, No. 19 Civ. 2716 (GDB) (S.D.N.Y. Jul. 17, 2019), ECF No. 16; Order of Discontinuance, Lopez v. Dream Hotel Grp., LLC, No. 19 Civ. 2711 (AJN) (S.D.N.Y. June 10, 2019), ECF No. 13; Order of Discontinuance, Lopez v. The Hotel on Rivington Managing Member Corp., No. 19 Civ. 2717 (ALC) (S.D.N.Y. May 24, 2019), ECF No. 10; Notice of Settlement, Lopez v. Lex Hotel, LLC, No. 19 Civ. 2721 (GDB) (S.D.N.Y. Jul. 10, 2019), ECF No. 11; Stipulation and Order of Dismissal, Lopez v. 30 Kenmare Hotel, Inc. d/b/a The Nolitan Hotel, No. 19 Civ. 2718 (ALC) (S.D.N.Y. Oct. 4, 2019), ECF No. 16; Consent Judgment, Lopez v. SoHo Hotel Owner, LLC, No. 19 Civ. 2719 (PAE) (RWL) (S.D.N.Y. Oct. 25, 2019), ECF No. 22; Order of Discontinuance, Lopez v. Accor Mgmt. US Inc., No. 19 Civ. 2759 (AJN) (S.D.N.Y. Aug. 13, 2019), ECF No, 21;Order of Discontinuance, Lopez v. OSIB 50th Street Operator LLC, No. 19 Civ. 2859 (VSB) (S.D.N.Y. June 25, 2019), ECF No. 18; Notice of Settlement, Lopez v. Quadrum Hospitality Grp. LLC, No. 19 Civ. 2864 (LGS) (S.D.N.Y. June 13, 2019), ECF No. 11; Notice of Settlement, Lopez v. 741 Eighth Ave. Owners, LLC, No. 19 Civ. 2847 (GHW) (S.D.N.Y. Jul. 8, 2019), ECF No. 18; Stipulation of Discontinuance, Lopez v. Thayer Hotel GP, Inc., No. 19 Civ. 2866 (DAB) (S.D.N.Y. Aug. 21, 2019), ECF No. 16; Order of Discontinuance, Lopez v. Am. Hotel LLC, No. 19 Civ. 2868 (ALC) (S.D.N.Y. Jul. 17, 2019), ECF No. 12.

a. Standing

The court will dismiss a claim under Rule 12(b)(1) for failure to allege facts sufficient to establish standing under Article III of the Constitution. See Cortlandt Street Recovery Corp. v. Hellas Telecomm., 790 F.3d 411, 416-17 (2d Cir. 2015). A plaintiff must "allege facts that affirmatively and plausibly suggest that [he] has standing to sue." Banana Republic, 2020 WL 1950496, at *2 (quoting id. at 417). "In assessing the plaintiff's assertion of standing, [the Court] accept[s] as true all material allegations of the complaint and . . . construes the complaint in favor of the complaining party." Hellas Telecomm., 790 F.3d at 417 (internal quotation marks omitted). The court may also consider evidence outside the complaint. Makarova v. United States, 201 F.3d 110, 113 (2d Cir. 2000).

A plaintiff seeking to establish standing must allege "first, that it has sustained an "injury in fact" which is both "concrete and particularized" and actual or imminent; second, that the injury was in some sense caused by the opponent's action or omission; and finally, that a favorable resolution of the case is 'likely' to redress the injury." Hellas TeleComm., 790 F.3d at 417 (citing Lujan v. Def. of Wildlife, 504 U.S. 555, 560-61 (1992)) (internal quotation marks omitted). Plaintiffs seeking injunctive relief must also identify a "real and immediate threat of future injury." Shain v. Ellison, 356 F.3d 211, 215 (2d Cir. 2004). The Supreme Court has held that the threat must be "certainly impending to constitute an injury-in-fact and that allegations of possible future injury are not sufficient." Whitmore v. Ark., 494 U.S. 149, 158 (1990)).

The Second Circuit has established that a plaintiff has standing in an ADA suit seeking injunctive relief "where (1) the plaintiff alleged past injury under the ADA; (2) it was reasonable to infer that the discriminatory treatment would continue; and (3) it was reasonable to infer, based on the past frequency of plaintiff's visits and the proximity of defendants' [services] to plaintiff's home, that plaintiff intended to return to the subject location." Kreisler v. Second Ave. Diner Corp., 731 F.3d 184, 187-88 (2d Cir. 2013).

The Court first considers whether Lopez has established an injury-in-fact under Title III of the ADA. An injury-in-fact is found "where plaintiffs have encountered barriers at public accommodations and if they show a plausible intention or desire to return to the place but for the barriers to access." Banana Republic, 2020 WL 1950496, at *5 (internal quotations omitted). Here, it is enough that Lopez alleges that he called West Elm's service office to inquire about purchasing a Braille gift card and was told that the store does not stock Braille gift cards. Amend. Compl., Doc. 14 ¶ 16. Lopez has, therefore, sufficiently alleged an injury-in-fact. See Finish Line, 2020 WL 6135760, at *2 (holding that plaintiff has alleged a sufficient injury in fact in alleging that defendant did not stock Braille gift cards).

Lopez alleges that West Elm does not plan to start selling Braille gift cards. Amend. Compl., Doc. 14 ¶ 15. This allegation is enough to satisfy the second element of the ADA standing requirement—that it is reasonable to believe the discrimination would continue. See, e.g., Banana Republic, 2020 WL 1950496, at *5 (stating that it is enough to meet the second element of the ADA standing requirement by simply alleging that the defendant does not plan to start selling Braille gift cards).

The third prong of the test, intent to return, is a "highly fact-sensitive inquiry" that considers "the proximity of the defendant's services, programs, or activities to the plaintiff's home and the frequency of the plaintiff's past visits" and "other factors relevant to the calculation of the plaintiff's intent to return such as occupation or demonstrated travel habits." Bernstein v. City of New York, 621 F. App'x 56, 59 (2d Cir. 2015). Lopez has not provided enough specific facts to demonstrate an intent to return. He has only alleged that he has been a customer of West Elm on prior occasions and "intends to immediately purchase at least one store gift card" when they become available from West Elm. Amend. Compl., Doc. 14 ¶ 21. Lopez also alleges that he lives nearby a West Elm retail location. Id. ¶ 25. Similar to the instant case, the plaintiffs in Banana Republic and Finish Line asserted that they had been customers of the stores on prior occasions and that there were many stores located around their residences and New York. Banana Republic, 2020 WL 1950496, at *6. Finding plaintiff's allegations were "generic, conclusory statements," the court in those cases refused to find that the plaintiffs plausibly pleaded that they intended to return to the stores where they encountered the discrimination. Id. Here too, Lopez's allegation that he would immediately buy a gift card with Braille is insufficient to satisfy the third element of the ADA standing requirement. Id. (concluding that allegations were "generic, conclusory statements" that do not demonstrate that plaintiff "owns several Banana Republic pieces already and wishes to continue compiling a collection with the help of a Banana Republic gift card"); compare Taco Bell Corp., 2020 WL 3263258, at *2 (holding more plausible allegations of the intent to return given "the nature of Taco Bell's business and the broader appeal and accessibility of its products, as compared with . . . clothing" ); Thorne, 2020 WL 3504178, at *4 (finding standing where plaintiff argued that he had patronized the defendant's restaurants in the past, lived within one block of the restaurant and intends on immediately purchasing a gift card when defendant restaurant sells gift cards that are accessible for the blind and visually impaired).

The parties agree that New York State and New York City Human Rights Law's claims are governed by the same federal standards set out by the Second Circuit. Response in Opp., Doc. 20 at 31. Mendez v. Apple, Inc., No. 18 Civ. 7550 (LAP), 2019 WL 2611168, at *4 (S.D.N.Y. Mar. 28, 2019). Lopez therefore fails to establish standing to bring those claims as well. In any event, having determined that Lopez has no standing to press his federal claim, this Court would decline to exercise supplemental jurisdiction over his state and city claims. See 28 U.S.C. § 1367(c)(3) (stating a district court "may decline to exercise supplemental jurisdiction over a claim [once it] has dismissed all claims over which it has original jurisdiction"); see also Finish Line, 2020 WL 6135760, at *3.

b. Failure to State a Cognizable Claim Under the ADA

Even if Lopez had standing to sue, he has failed to state a cognizable claim under the ADA. Rule 12(b)(6) requires that a complaint allege sufficient facts "to state a claim for relief that is plausible on its face." Bell Atlantic Corp. v. Twombly, 550 U.S. 544, 547 (2007). In determining plausibility, the courts will consider a "two-pronged approach." Ashcroft v. Iqbal, 556 U.S. 662, 679 (2009).

First, the tenet that a court must accept as true all of the allegations contained in a complaint is inapplicable to legal conclusions. Threadbare recitals of the elements of a cause of action, supported by mere conclusory statements, do not suffice. . . . Second, only a complaint that states a plausible claim for relief survives a motion to dismiss. Determining whether a complaint states a plausible claim for relief will . . . be a context-specific task that requires the reviewing court to draw on its judicial experience and common sense.
Id. at 678-79 (internal citations omitted). A district court may consider the facts stated in the complaint, "documents appended to the complaint or incorporated in the complaint by reference," and "matters of which judicial notice may be taken." Leonard F. v. Isr. Dis. Bank of N.Y., 199 F.3d 99, 107 (2d Cir. 1999) (internal quotations omitted).

Title III of the ADA provides that "no individual shall be discriminated against on the basis of disability in the full and equal enjoyment of the goods, services, facilities, privileges, advantages or accommodations of any place of public accommodation by any person who owns, leases (or leases to), or operates a place of public accommodation." 42 U.S.C. § 12182(a). To state claim for violation of Title III of the ADA, a plaintiff must "establish that (1) he or she is disabled within the meaning of the ADA; (2) that the defendants own, lease, or operate a place of public accommodation; and (3) that the defendants discriminated against the plaintiff within the meaning of the ADA." Krist v. Kolombos Rest. Inc., 688 F.3d 89, 94-95 (2d Cir. 2012).

To satisfy the ADA standard, Lopez argues: (1) gift cards are a service that are entitled to auxiliary aids; (2) gift cards are places of public accommodation under the ADA; and (3) West Elm discriminated against him when it denied him a gift card with Braille. See Memo in Opp., Doc. 20. None of these arguments state a claim under the ADA. Finish Line, 2020 WL 6135760, at *3 (finding that virtually identical arguments were insufficient to state a claim under the ADA); see also Banana Republic, 2020 WL 1950496, at *8; Art of Shaving - FL, LLC, 2020 WL 1989413, at *1; Mendez v. Coach Serv., Inc., No. 19 Civ. 11856 (GHW), 2020 WL 1989413, at *1 (S.D.N.Y. May 19, 2020).

As an initial matter, the Court disagrees with Lopez's contention that gift cards are a "cash-like service[,]" rather than goods. Memo in Opp., Doc. 20 at 11. "Gift cards are plainly the type of goods a business normally offers that need not be made accessible pursuant to Title III." Banana Republic, 2020 WL 1950496, at *6; see also Thorne, 2020 WL 3504178, at *7 ("The most natural understanding of a gift card is therefore as a good.").

Second, "[g]ift cards are neither public accommodations nor are they places." Banana Republic, 2020 WL 1950496, at *7-9. Title III of the ADA prohibits discrimination "by any person who owns, leases (or leases to), or operates a place of public accommodation" in connection with the goods and services "of [that] place of public accommodation." 42 U.S.C. § 12182(a). The statute lays out 12 categories of places of public accommodation and provides that "private entities are considered public accommodations . . . if the operations of such entities affect commerce." Id. "[R]eading the words 'place of public accommodation' to include small slabs of plastic requires more than just a broad construction of Title III - it requires a rewrite of Title III entirely." Banana Republic, 2020 WL 1950496, at *9; see also Throne, 2020 WL 3504178, at *7-8 (rejecting plaintiff's argument that gift cards are a "place of public accommodation").

Lopez argues that places of public accommodation need not be physical structures, citing to Andrews v. Blick Art Materials, 268 F. Supp. 3d 381, 384 (E.D.N.Y. 2017). Memo in Opp., Doc. 20 at 12. Instead, Lopez argues that gift cards are "just like websites." Id. However, this Court has held on numerous occasions that gift cards are not public accommodations. See, e.g., Banana Republic, 2020 WL 1950496, at *7-9; Finish Line, 2020 WL 6135760, at *5.

Lopez attempts to analogize a gift card to a website. Memo in Opp., Doc. 20 at 12. This argument plainly fails because a gift card is a "good" and not a "space." See Thorne, 2020 WL 3504178, at *8 ("A gift card does not offer a place to purchase a good or service. Instead, the gift card is itself the good that can be purchased at such place."); Banana Republic, 2020 WL 1950496, at *8 ("Put differently, a consumer can make a purchase with a gift card, but not on or in a gift card.").

Finally, because the Court concludes that gift cards are goods, West Elm cannot be required to offer accessible gift cards that include Braille. The Department of Justice ("DOJ") has clearly stated that the ADA "does not require a public accommodation to alter its inventory to include accessible or special goods that are designed for, or facilitate use by, individuals with disabilities." 28 C.F.R. § 36.307(a); see, e.g., Banana Republic, 2020 WL 1950496, at *7 ("[T]he plain text of the ADA and the Department of Justice's impending regulations make clear the exact opposite: a retailer need not alter the mix of goods that it sells to include accessible goods for the disabled."); Thorne, 2020 WL 3504178, at *9 (holding that defendant is "not required to stock accessible goods, including accessible gift cards").

Lopez argues that West Elm has denied him full and equal access to the gift cards. Amend. Compl., Doc. 14 ¶¶ 41-43; Memo in Opp., Doc. 20 at 14. Under the ADA, a public accommodation discriminates when there is:

[A] failure to take such steps as may be necessary to ensure that no individual with a disability is excluded, denied services, segregated or otherwise treated differently than other individuals because of the absence of auxiliary aids and services, unless the entity can demonstrate that taking such steps would fundamentally alter the nature of the good, service, facility, privilege, advantage, or accommodation being offered or would result in an undue burden[.]
Thorne, 2020 WL 3504178, at *10 (citing 42 U.S.C. § 12182(b)(2)(A)(iii)). The regulations do not require the prescription of any particular auxiliary aid or service, rather they provide that "[t]he type of auxiliary aid or service necessary to ensure effective communication will vary in accordance with the method of communication used by the individual; the nature, length, and complexity of the communication involved; and the context in which the communication is taking place." 28 C.F.R. § 36.303(c)(1)(iii).

In implementing these regulations, West Elm is permitted flexibility in choosing what auxiliary aid or service to provide. Id. ("The ultimate decision as to what measures to take rests with the public accommodations, provided that the method chosen results in effective communication."); see, e.g., Thorne, 2020 WL 3504178, at *11; see also Banana Republic, 2020 WL 1950496, at *11 n.8; West v. Moe's Franchisor, LLC, No. 15 Civ. 2846 (WHP), 2015 WL 8484567, at *2 (S.D.N.Y. Dec. 9, 2015). Lopez asserts that West Elm does not offer any alternative auxiliary aids or services beyond being denied a gift card with Braille. Amend. Compl., Doc. 14 ¶ 11. However, identical to the facts of Finish Line and Banana Republic, Lopez never tried to discover whether West Elm could provide other auxiliary aids and services. Id. ¶ 16; see Finish Line, 2020 WL 6135760, at *4; Banana Republic, 2020 WL 1950496, at *7. Therefore, Lopez has not plausibly pleaded that West Elm fails to offer alternative auxiliary aids or services to assist the visually impaired.

Lopez argues that reasonable accommodation is an affirmative defense when disputing whether the use of Braille is an appropriate auxiliary aid and service. Lopez relies on National Federation of the Blind v. Target Corporation, 452 F. Supp. 2d 946 (N.D. Cal. 2006) and Access Now, Inc. v. Blue Apron, LLC, No. 17 Civ. 116 (JL), 2017 WL 5186354 (D.N.H. Nov. 8, 2017). As an initial matter, these cases do not involve gift cards but rather websites. As numerous courts in this Circuit have found, websites are places of public accommodation, which are distinguishable from gift cards. See, e.g., Taco Bell Corp., 2020 WL 3263258, at *5; Banana Republic, 2020 WL 1950496, at *7.

III. CONCLUSION

For the foregoing reasons, West Elm's motion to dismiss is GRANTED. Lopez may file a second amended complaint, if at all, by November 20, 2020. If no amended complaint is filed within that time frame, the Clerk of the Court is directed to enter a final judgement of dismissal and directed to terminate the case. The Clerk of the Court is respectfully directed to terminate the motion, Doc. 18. It is SO ORDERED. Dated: November 6, 2020

New York, New York

/s/_________

EDGARDO RAMOS, U.S. D.J.


Summaries of

Lopez v. W. Elm, Inc.

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK
Nov 6, 2020
19 Civ. 10079 (ER) (S.D.N.Y. Nov. 6, 2020)
Case details for

Lopez v. W. Elm, Inc.

Case Details

Full title:VICTOR LOPEZ, on behalf of himself and all other persons similarly…

Court:UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK

Date published: Nov 6, 2020

Citations

19 Civ. 10079 (ER) (S.D.N.Y. Nov. 6, 2020)

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